Establishing and strengthening bonds
Universität Hamburg Marketing GmbH organizes a number of events that provide a forum for research and teaching. In addition to an ongoing dialogue with the public, establishing and strengthening the university bond is a key focus.
Our activities foster a life-long bond between the University and the individual. In doing so, we use the concept of the »student lifecycle« as a basis: We inform high school students regarding study options at the University, welcome entering students, conduct events for University members and maintain contact with alumni – until the cycle begins anew.
Select stages in the »student lifecycle«:
- University Day – Information events for prospective highschool graduates
- Welcome Event – Ceremonial evening for beginning students and their parents
- Alumni Universität Hamburg e.V. – The network for former and active students
You can find a full overview of our projects in the navigation bar at the top right.